Former Big Brother Naija housemate of the Pepper Dem season, Khafi Kareem, in an Instagram live session with music executive, Ubi Franklin, revealed that she once turned down an N8million Naira endorsement deal.
The reality TV star explained the deal was to promote a bleaching product and it didn’t sit well with her.
“I have always tried to monetize myself in a way that is truly in line with my values. I have had to reject certain things. So, a certain company contacted me and this is actually, till today, the biggest offer I have received.
“It was about N8 million naira and it wasn’t that much that I would have to do, but it was for a skin bleaching brand. I was in the dilemma of taking the money but not having to do much and this is not something I believed in.”
The reality TV star also went on to reveal why she declined the tempting offer.
In her words;
“I could have just taken the money and not care about the repercussions. There are certain things that I would not be able to do in the future if I take certain deals that were not in relation to my brand.
“I had to turn down N8 million naira so that, by God’s grace, I would make more in the future by being a person of my word,”.
Watch the video below:
She rejected N8m deal to protect her brand
She is a person of integrity and value
She is God's favourite child
She is Gedoni's Wife
She is Khafi the woman
She is my Fav
I love & respect you my girl😘😘😘@KhafiKareem #PhenomenalKhafi Changing the world one cup at a time ☕️☕️☕️ pic.twitter.com/SBBt7x9BbZ
— FendiFaqt 💛 🖤 🐍 (@FendiFaqt) May 11, 2020